Question: What statement is most likely true about advertising media? Multiple Choice Word - of - mouth has traditionally been used as an advertising medium. Addressable

What statement is most likely true about advertising media?
Multiple Choice
Word-of-mouth has traditionally been used as an advertising medium.
Addressable media and interactive media are synonymous.
The Internet is classified as a traditional advertising medium.
An advertising medium is any nonpersonal means used to present an ad to a target market.
Word-of-mouth is a more structured type of media than most other mass media.

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