What step in the planning process do you believe is the most important? There are many different types of plans regarding aspects of a company like managerial plans, budgeting plans, and marketing plans. In the textbook, we read about the importance of planning. Planning is a future oriented process that is crucial for a companies success, in order to have a good plan you must use the 5 step planning process of developing an awareness of the present state, establish outcome statements, premising, determining a course of action, and formulating supportive plans. Do you think there is a specific step that would be considered the most important