What type of menu item should be featured prominently on the menu if managers use matrix analysis
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Question:
What type of menu item should be featured prominently on the menu if managers use matrix analysis to evaluate their menus based on item popularity and contribution margin?
Group of answer choices
An item with low contribution margin and low popularity
An item with high contribution margin and low popularity
An item with low contribution margin and high popularity
An item with high contribution margin and high popularity
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