Question: When a marketer is considering how to meet customer needs through channel management, he or she considers the service outputs. What are these service outputs
When a marketer is considering how to meet customer needs through channel management, he or she considers the service outputs. What are these service outputs in a marketing channel?
A. They are the inputs in a marketing channel that consumers desire.
B. They are the interplay in a marketing channel of additional areas of the marketing mix.
C. They are the productive outputs in a marketing channel that consumers value and desire.
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