Question: When Amazon broadened its focus from being the world's biggest online bookstore to being the world's biggest online retail store, which element of strategic planning

When Amazon broadened its focus from being the world's biggest online bookstore to being the world's biggest online retail store, which element of strategic planning did this represent?

)

Price leadership

)

Geographic focus

)

Mission

)

Infrastructure

)

Customer service

When Amazon broadened its focus from being the world's biggest online

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