Question: When BCG revised its advice about how to use its matrix, it determined that market share was less important in driving a firm's profitability. It

When BCG revised its advice about how to use its matrix, it determined that market share was less important in driving a firm's profitability. It included new drivers of performance. What is one of these new drivers?

Multiple Choice

control

market growth

technology

When BCG revised its advice about how to use its matrix,

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