Question: When does publicity work best? Multiple Choice when it arises spontaneously and without planning when it is paid for when it is an integrated part

When does publicity work best?
Multiple Choice
when it arises spontaneously and without planning
when it is paid for
when it is an integrated part of the marketing mix
when it is inspired by the actions of someone outside of the company
When does publicity work best? Multiple Choice when it arises spontaneously

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