Question: When Dr . Kracker introduces a new cracker product, it offers free samples in HEB and other grocery stores. These efforts have a primary promotional
When Dr Kracker introduces a new cracker product, it offers free samples in HEB and other grocery stores. These efforts have a primary promotional objective of
Question options:
a
encouraging product trial.
b
stimulating primary demand.
c
creating awareness.
d
identifying prospects.
e
reducing sales fluctuations.
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