Question: When implementing a focus strategy, a firm seeks: a . To be the lowest - cost producer in an industry. b . To offer products
When implementing a focus strategy, a firm seeks:
a
To be the lowestcost producer in an industry.
b
To offer products with unique features for which customers will pay a premium.
c
To avoid being 'stuck in the middle'.
d
To serve the specialised needs of a market segment.
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