Question: When locating a new fitness studio, what allows the decision-maker to weight the revenue potential of customers within the drawing area, by segmenting them into

When locating a new fitness studio, what allows the decision-maker to "weight" the revenue potential of customers within the drawing area, by segmenting them into "types" or "mindsets" based on their values, attitudes and anticipated behaviours?

A. Demographic analysis

B. Contribution analysis

C. Attitudinal analysis

D. Psychographic analysis

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