Which is true about a product-focused process?

A. It has low utilization of equipment.

B. It is an intermittent process.

C. It is highly flexible.

D. It has high fixed costs and low variable costs.

When locating a new fitness studio, what allows the decision-maker to "weight" the revenue potential of customers within the drawing area, by segmenting them into "types" or "mindsets" based on their values, attitudes and anticipated behaviours?

A. Demographic analysis

B. Contribution analysis

C. Attitudinal analysis

D. Psychographic analysis

You have four options for shipping $50,000 of athletic training equipment from Toronto to Calgary. The duration and transportation cost of each option is shown below. Your holding cost is estimated at 30% per year. Which is the most economical option?

A. Air takes 2 days and costs $3000

B. Courier tales 3 days and costs $2700

C. Train takes 10 days and costs $2400

D. Truck takes 6 days and costs $2500