Question: When marketing, engineering, and operations simultaneously develop a process ( crossfunctional integration ) , this approach is known as q , A . sequential process

When marketing, engineering, and operations simultaneously develop a process (crossfunctional integration), this approach is known as q,
A. sequential process
B. traditional approach
C. concurrent engineering
D. both A and B
E. none of the above
When marketing, engineering, and operations simultaneously develop a process (crossfunctional integration),

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