Question: When studying consumer needs, a marketer should a. know that a product may be a want or a need depending on what the consumer has

When studying consumer needs, a marketer should a. know that a product may be a want or a need depending on what the consumer has learned during his life b. try to understand how the marketing mix can satisfy a set of needs, rather than only one c. realize that he or she cannot create needs, merely identify them d. All of these alternatives are correct

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