Question: When timing facility additions, a preemptive strategy refers to: Group of answer choices: - Allowing the market to mature and then adding capacity once it
When timing facility additions, a preemptive strategy refers to:
Group of answer choices:
- Allowing the market to "mature" and then adding capacity once it is determined there is a definite need
- Investing in advertising and using discounts to "sell the plant" and use the capacity that you have
- Building capacity ahead of need
- Investing in research and development to get to market with the next product before your competitors
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