Question: When using the 15-20-60-90 rule for effective crisis communication response time, what should be done within 60 minutes of the crisis? a. An organization should

When using the 15-20-60-90 rule for effective crisis communication response time, what should be done within 60 minutes of the crisis? a. An organization should hold a press conference b. An organization should release information about an incident c. A spokesperson from the company should make an in-person statement, either on video or a live media interview

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