Which consumer group values personal interactions with brands?

• The Silent Generation
• Gen Z
• Baby Boomers
• Millennials

What elements define a social class? Select all that apply.

• Occupation type
• Education level
• Income
• Wealth status

In a multi-person family structure, who is the most prominent decision maker?

• The person who pays for the product or service
• The person who disposes of the product or service
• The person who transports the product or service
• The person who uses the product or service

According to the text, why do people use social media platforms differently?

• To portray and release different versions of themselves
• To share photos more widely
• To connect with different people
• To stay current on social media trends

What are the key elements of the core system from which a group operates? Select all that apply.

• Beliefs
• Incomes
• Values
• Experiences