Which is an example of a contextual element?

Multiple Choice

• website navigation

• facilitating commerce

• video and audio aspects

• live chat feature

• product review page

For retailers, engaging visitors, encouraging them to spend time viewing and interacting with their website, and facilitating commerce all represent which element of the 7C digital retailing framework?

Multiple Choice

• context elements

• content

• commerce

• connection

• core goals

Why might retailers decide to use a responsive website design?

Multiple Choice

• It performs search requests more accurately.

• It relieves them from the burden of having to maintain two separate websites.

• It redirects users to a parallel version of the retailers main website.

• It allows the retailers website to be viewed anywhere, anytime.

• It tracks customers locations to allow for targeted advertising.