Question: Which is NOT TRUE about the media selection done by a media planner at an ad agency: A ) They need to know the media

Which is NOT TRUE about the media selection done by a media planner at an ad agency:
A) They need to know the media habits of the client company brand's target market
B) They need to match the target market's media habits with the media's audience
C) They need to understand the media usage habits of the client company's brand manager
D) They need to know the business publications read by members of the B2B customer company's buying center.
 Which is NOT TRUE about the media selection done by a

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