Which scenario is an example of a consumer making a purchase through a direct marketing arrangement?

Multiple Choice

Tyrell purchased a Playstation game by ordering through a link he received via email.

Bart purchased a smartphone at a big$-$box retailer's special tech department.

Madeline purchased a box of cake mix at a local grocery store with a coupon on the box.

Adelita purchased a set of dishes featured in a department store's lower level.