Question: Which statement best describes the marketing concept? a . It states that marketing solely means selling things and collecting money. b . It overlooks the

Which statement best describes the marketing concept?
a. It states that marketing solely means selling things and collecting money.
b. It overlooks the importance of understanding the competitive arena and competitors' strengths and weaknesses.
C. It states that firms should give maximum importance to aggressive promotional and advertising activities.
d. The marketing concept focuses on linking the needs of customers with the competencies of the organization.
Which statement best describes the marketing concept? a. It states that

Step by Step Solution

There are 3 Steps involved in it

1 Expert Approved Answer
Step: 1 Unlock blur-text-image
Question Has Been Solved by an Expert!

Get step-by-step solutions from verified subject matter experts

Step: 2 Unlock
Step: 3 Unlock

Students Have Also Explored These Related General Management Questions!

Q:

Problem 1 (2 points) There has been an increasing amount of attention on supplementing America's power grids with solar panels and wind turbines to provide sources of renewable energy. However,...

Q:

Which statement best describes the marketing concept? The marketing concept focuses on linking the needs of customers with the competencies of the organization. It overlooks the importance of...

Q:

Which statement best describes the marketing concept? a . The marketing concept focuses on linking the needs of customers with the competencies of the organization. b . It overlooks the importance of...

Q:

Looking at the four marketing philosophies, which of the following statements is true of the market orientation? Question 3 options: a ) It states that an organization should satisfy customer wants...

Q:

Which of the following statements is true of the marketing concept? a. It states that marketing solely means selling things andcollecting money. b. It states that an organization should satisfy...

Q:

Jessie Lid., producers of mittens and hats wanted to increase the number of its customers. Which strategy would be an appropriate way to achieve this? Select one: O a. Produce high quality goods O b....

Q:

Which of the following statements is true of the marketing concept? a . It believes that marketing means selfing things and collecting money. b . It overlooks the legal responsibilities of companies....

Q:

1 . The following best describes the marketing concept . A . A consumer products company aims all its efforts at satisfying its customers at a profit B . A business produces products it can make at...

Q:

1 . The following best describes the marketing concept . A . A consumer products company aims all its efforts at satisfying its customers at a profit B . A business produces products it can make at...

Q:

Through the use of strategic alternatives, companies may compete in a marketplace, achieve its vision, or if no vision has been articulated, decide where it might go and what it might achieve....

Q:

Due to the changing environment and external triggers, contingency planning is necessary. What qualities make a future issue a ?trigger?? Consider you are on the strategic planning team for a soft...

Q:

The following are the frequency for each option and the amount they were chosen: 1) 4 times. 2) 3 times. 3) 17 times. 4) 1 time. 5) 5 times. 6) 3 times Which statistical methodology would make the...

Q:

1. A company shows sales of $100,000 during the year. The company's balance in accounts receivable decreased $6,000 during the year. How much cash was received from customers during the year? a....

Q:

What is the main focus of managerial accounting among the following. Recording Making Decision Reporting

Q:

Please with clear explanation 10. Case study: Kings Fruit Farm In the 1920s Edward Filbert became the tenant of Kings Farm in Cambridgeshire. In 1978 his grandson James Filbert became the latest...