Question: Which statement characterizes hedonic needs? Hedonic needs focus only on satisfying a consumer's tangible needs. Hedonic needs serve a functional purpose. Shoppers with hedonic needs
Which statement characterizes hedonic needs?
Hedonic needs focus only on satisfying a consumer's tangible needs.
Hedonic needs serve a functional purpose.
Shoppers with hedonic needs seek entertaining and recreational experiences.
Consumers motivated by hedonic needs shop in a deliberate and efficient manner.
Shoppers with hedonic needs rarely make status and power purchases.
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