Question: Which statement is true of customer satisfaction? Multiple Choice It is a state that is achieved when a firm meets the needs and expectations of
Which statement is true of customer satisfaction?
Multiple Choice
It is a state that is achieved when a firm meets the needs and expectations of customers.
It is an attempt to satisfy customers, rather than just delight them.
Customer satisfaction can increase brand loyalty, but not a firms profitability.
A company does not have to be customer oriented in order to build customer satisfaction.
A companys emphasis on customer satisfaction is a direct consequence of excessive competition.
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