Question: Which two factors will arouse a consumer to address the imbalance between their current status and a desired end state? They feel that the problem

Which two factors will arouse a consumer to address the imbalance between their current status and a desired end state? They feel that the problem requires a sense of urgency. The discrepancy between the current and desired state is large. Addressing the imbalance will not take much effort They have easy access to information about the problem.

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