Question: Which type of consumer choice process involves the use of general attitude summary impressions institutions or heuristics and no attribute by attribute comparisons are made

Which type of consumer choice process involves the use of general attitude summary impressions institutions or heuristics and no attribute by attribute comparisons are made at the time of choice

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Which type of consumer choice process involves the use of general attitude summary impressios intuitions or heuristics and no attribute by attribute comparisons are made at the time of choice

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