Question: While Sony and Microsoft focused on the graphics and raw processing power favored by hard - core male gamers, Nintendo chose to develop a machine
While Sony and Microsoft focused on the graphics and raw processing power favored by hardcore male gamers, Nintendo chose to develop a machine to appeal to families, women, and age groups that normally shunned violent games. The strategy adopted by Nintendo in this example is the strategy.
Convergence
Straddling
Blue ocean
Customer engagement
Mass customization
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