While technology offers numerous advantages, a technologically advanced channel may not be the best choice for every message you need to send. Carefully consider the purpose, content, and goal of each message before choosing to use technology to communicate in professional settings.

Because many employees turn to technology as the default option, some companies are experimenting with policies that reduce the use of communication technologies.

What is one of the benefits of reducing the use of communication technologies in the workplace?

A. Reduced email overload

B. Reduced overall monthly cost of mobile technology

C.Elimination of redundant activities

Read the scenario, and then answer the question about appropriate channel choice.

2. Marco is an administrator who is transferring from one location to another across town. He needs to let his immediate team of coworkers know that he will be moving from his current location to the downtown district offices in the next few weeks.

Which channel would be most appropriate for Marcos message to his close team of coworkers?

A. One-on-one meetings

B. Email message

C. Voice mail

Read the email Justin Suarez sent to his friend Garret Emerson, and then answer the corresponding question.

Date: August 10, 7 a.m., Mountain Standard Time

To: Garret Emerson

From: Justin Suarez

Subject: This weekend

Dude! Lets PARTY this weekend! Pitchers on me.

Call me.

Justin

What advice would you give Justin?

A. Use a face-to-face channel to connect more effectively with others.

B. Use a personal email account for non-work-related messages.

C. Use company text messaging rather than email.

Read this website passage, and then answer the question about writing for the web.

What revision would improve the effectiveness of the web content? Check all that apply.

A. Show a picture of the Blueberry Pie stoneware

B. Use an eye-catching headline.

C. Avoid placing critical information in graphic form.

D. Place important items near the bottom of the page.

Companies worldwide are recognizing the power of blogs as a way to keep readers informed. Which of these describes a weblog?

A. A dynamic website with rapidly changing content and posting options

B. An official feedback form for suggestions to improve a companys performance

C. A password-protected site containing proprietary company information for employees

Read the scenario, and then answer the question about blogs.

Tresses is a hair studio and day spa with six locations in Southern California. Tresses has a loyal clientele and has been in business for 29 years. For its 30th anniversary, Tresses is getting a makeover. The management team has been working closely with a graphic design studio to create a fresh new look. Additionally, they are revamping their website. The management team is considering using a blog to help them update their image.

In what ways could Tresses use a blog? Check all that apply.

A. To market products and ideas to customers and potential customers

B. To promote networking among clients

C. To serve as a knowledge management tool to archive design trends

D. To raise awareness of corporate social responsibility efforts

Many organizations use wikis to encourage a free flow of ideas. Which of these is an example of a wiki?

A. A company solicits feedback on products through an online comment feature that is not publicly posted.

B. Coworkers post instructions and other useful information for using the companys database.

C. An individual writes daily observations and reports on local happenings.

Read the scenario, and then answer the question about social networking.

You are interviewing for a position as a social media intern for a company that creates high-end backpacking gear and equipment. The company has active social networking sites where they respond to customer feedback. In the interview, the marketing director asks you how else you might leverage the companys social networking sites.

Which response would be most effective?

A. To identify customer needs that might lead to product innovation

B. To post announcements on hiking groups and hidden trails in the local area

C. To create a sense of connection with the companys customers

When using social media, what considerations should you keep in mind when posting? Check all that apply.

A. Protect your company's proprietary data.

B. Have fun.

C. Be courteous and respectful to everyone with whom you interact.

D. Protect the company's reputation by acting with integrity.