Question: Why do you think the RealReal s consignment platform has been so successful? In your answer be sure to address what segmentation variable ( s

Why do you think the RealReals consignment platform has been so successful? In your answer be sure to address what segmentation variable(s) they are using to segment the market and how has this contributed to their success. 2) Describe the RealReal's target market. How does selecting this target market help the RealReal to overcome the consignment stigma for luxury goods?

Step by Step Solution

There are 3 Steps involved in it

1 Expert Approved Answer
Step: 1 Unlock blur-text-image
Question Has Been Solved by an Expert!

Get step-by-step solutions from verified subject matter experts

Step: 2 Unlock
Step: 3 Unlock

Students Have Also Explored These Related General Management Questions!