Question: Why is it important to make a Lead Measure something you/your team can influence? Because you need to allocate budget and resources towards it. Because

Why is it important to make a Lead Measure something you/your team can influence? Because you need to allocate budget and resources towards it. Because lead measures directly influence the whirlwind and your ability to work within it. Because lead measures are difficult to influence, and it takes extra focus by your team. Because movement of the lead measure directly affects the WIG achievement, and increases momentum for you/your team

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