Question: Why is marketing more Data Driven now than in the past? (Select one response.) O Selena Gomez has over 100 Million Twitter followers Traditional media

Why is marketing more Data Driven now than in the past? (Select one response.) O Selena Gomez has over 100 Million Twitter followers Traditional media like radio and TV have found new ways to track consumer behavior Digital technology makes more consumer data available O Marketing programs at Universities emphasize analytics O Marketing Budgets have more than doubled in the past 10 years O Demographic data is increasingly used to plan marketing campaigns

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