Question: Why operational effectiveness does not constitute strategy? Provide some examples of operational effectiveness. What unique activities did each of the following companies take? How are

Why "operational effectiveness" does not constitute strategy? Provide some examples of "operational effectiveness."

What unique activities did each of the following companies take? How are they different from competitors?

a. Southwest

b. Ikea

Use examples from the case to discuss each of the following unique strategic positionings

a. variety-based

b. needs-based

c. access-based

Case is: What is Strategy? by Michael E. Porter

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