Question: Why should an ecommerce website owner evaluate and test different parts of their website's conversion funnel? To discover where in the process visitors abandon their

Why should an ecommerce website owner evaluate and test different parts of their website's conversion funnel?
To discover where in the process visitors abandon their purchases and see if small changes can improve conversion numbers
To discover what is the best way to organize their products
To discover which keywords are the most beneficial to use in SEO and keyword marketing
To discover how alt text can improve keyword placement as well as to help vision-impaired visitors make a purchase
Why should an ecommerce website owner evaluate and test different parts

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