Why would a discount retailer be more likely to price a product at $19.99 than at $20.00?

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Why would a discount retailer be more likely to price a product at $19.99 than at $20.00? explain .

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International Marketing And Export Management

ISBN: 9781292016924

8th Edition

Authors: Gerald Albaum , Alexander Josiassen , Edwin Duerr

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Posted Date: Feb 20, 2024 12:29 AM

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Why would a discount retailer be more likely to price a product at $19.99 than at $20.00?

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There are several reasons why a discount retailer might choose to price a product at 1999 instead of ... View the full answer

International Marketing And Export Management

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