Question: With regard to the selling function, what did Peter Drucker have to say about the aim of marketing? Group of answer choices Selling should replace
With regard to the selling function, what did Peter Drucker have to say about the aim of marketing?
Group of answer choices
Selling should replace marketing
The sales function should set strategy, while the marketing function owns tactics
It should make selling superfluous
Selling and marketing are synonymous
Selling should have equal importance in the corporate hierarchy
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