Question: With this Lewin's Force Field analysis, which change would win? Force Field Analysis For Against Www . learnmarketing.net Extending brand into cereal market www .

With this Lewin's Force Field analysis, which change would win?
Force Field Analysis
For
Against
Www.learnmarketing.net
Extending brand into cereal market
www.learnmarketing.net
0= Neutral impact
4= Strong impact
Cost Implication
4
Risk. It is a new area of 3 business
Competitors reactionLHa
With this Lewin's Force Field analysis, which change would win?
Force Field Analysis
For
Against
www.loarnmarketing.net
Cost Implication
4
Extending brand into cereal market
Risk. It is a new area of 3 business
Competitors 2 reaction
www.learnmarketing.net
0= Neutral impact
4= Strong impact
No force
Forces for change
Not enough information
Forces against change
With this Lewin's Force Field analysis, which change would win? Force

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