Within the supply chain and operations management system, the value proposition is most effectively communicated to the rest of the organization through which of the following mechanisms?

Question $9$ options:

Performance measures

Which of the following challenges is most likely to be faced by service operations managers, rather than manufacturing operations managers?

Question $10$ options:

Operations is typically less financially important in service businesses

Pure service operations need to be separated from pure goods$-$producing operations

The $$total product experience$$ is more important in services

Customers are more directly involved in service processes, so their perceptions need to be considered