Question: Write a paper on Integrated Marketing Communication Plan Outline including the following points: Describe the Product/Service featured in your IMC Plan Brand Image, Logo, Name

Write a paper on Integrated Marketing Communication Plan Outline including the following points:

  • Describe the Product/Service featured in your IMC Plan
  • Brand Image, Logo, Name & Packaging
  • Buyer Behavior
  • IMC Planning Process
  • Means-End Chain
  • Advertising appeal, Message strategy, and Executional framework
  • Developing a TV or Social Media Commercial (YouTube)
  • Alternative Media
  • Consumer Promotion
  • PR Campaign

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IMC Plan Background As our company name is AKzzz Wedding Car rentals Company name suggest that we are dealing with the wedding cars that we will going to rent in near future We provide wedding cars on ... View full answer

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