Question: Write a positioning statement ( referring to the article on positioning ) for the brand Eileen Fisher for which you did the case study. Use

Write a positioning statement

(

referring to the article on positioning

)

for the brand Eileen Fisher for which you did the case study. Use the four components. After that, write the new positioning statement based on how the brand would be repositioned.

Write a positioning statement (referring to the article on positioning) for

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