Write a research proposal for a low-cost, no-frills airline (of your choice) understand the food travel habits
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Question:
a. Background of the low-cost/no-frills airline company, including the need to conduct research by clearly stating the research problem that is being attempted to be solved by the company. Include a few secondary research articles (2-3) to establish the need for research. (2 pages)
b. Research Objectives (1 page)
c. Research Design (3 pages)
d. Sample Method and Size (2 pages)
e. Target Respondent (1 page)
f. Information that would be captured through the interview guide (qualitative) / questionnaire (quantitative) (1 page)
g. Data Analysis plan (1 page)
Related Book For
Research Methods For Business Students
ISBN: 9781292208787
8th Edition
Authors: Mark Saunders, Philip Lewis, Adrian Thornhill
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