Question: Write a short note on the following concepts: 1.High touch positioning and high-tech positioning 2.Ethnocentric and Polycentric 3.Concentrated global marketing and Differentiated global marketing 4.Global

Write a short note on the following concepts:

1.High touch positioning and high-tech positioning

2.Ethnocentric and Polycentric

3.Concentrated global marketing and Differentiated global marketing

4.Global consumer culture positioning and Foreign consumer culture positioning

5.Skimming pricing and transfer pricing

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