Question: Write about Second Cup Cafe in three paragraphs. 1 . Contextualize the brand ( i . e . , key figures about the company, its

Write about Second Cup Cafe in three paragraphs. 1. Contextualize the brand (i.e., key figures about the company, its industry, its customers, its competitors, etc.)2. Summarize why you are carrying out this audit and your goals for the audit. 3. Plan for conducting the audit (e.g., timeline for work, information sources, questions for brand health survey, frameworks you plan to use, etc.).

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