Written Case Analysis using Artificial Intelligence $($AI$)$

Students are responsible for submitting $2$ written case analyses:

$1.$ All students must complete the Emirates Airlines case assignment $-$ No Exceptions

$2.$ For the second case assignment, students can pick from the other $4$ business cases identified above, each worth $13\%$ of the overall grade.

The analysis must be written as an essay that addresses the points described below. The assignment is for a coherent and well$-$organized written essay, not just answers to the individual case questions and queries below. The written case analysis must be in Times New Roman, $12$pt font, double$-$spaced, with $1-$inch margins, and should be no less than $2$ pages but should not exceed $3$ pages of written material, not including exhibits, charts, or tables. Quotes or exhibits from the case or the textbook should be cited appropriately. No external sources should be used other than ChatGPT for Step One of this assignment. The written analysis is due before the start of the class on the day the case is assigned for discussion. No late assignments will be accepted. Be prepared to actively engage in an on$-$site discussion with your colleagues about the case and the use of ChatGPT.

Step One: Using ChatGPT, type the specific case questions$/$prompts into ChatGPT.

Emirates Airlines Mandatory for ALL Students Evaluate the strength of the competitive forces in the airline industry using Porter$$s $5$ Forces framework. How does Emirates$$ approach to competing in this industry influence the competitive forces it faces? How has it benefited from the broader changes in the external environment and what should it be concerned about in the future?

Step Two: Cut and paste the text generated by ChatGPT into a separate Word document. Be prepared to upload this document onto Blackboard.

Step Three: Critique the work done by ChatGPT using the case study found in your e$-$text. As mentioned earlier, no external sources should be used other than ChatGPT for Part One of this assignment. This should be the second Word document that you upload into Blackboard for this assignment.

Your critique should include the following information about the text generated by ChatGPT:

A$.$ What information is correct?

B$.$ What information is missing and$/$or requires explanation?

C$.$ What information is inaccurate?

D$.$ Describe your overall impression of the analysis generated by AI compared to what a human author would typically write.

E$.$ Based upon carefully reading the case study, how well did ChatGPT answer the case questions? Please explain your answer.