WRNuts, an iconic spread brand, decides to open both a coffee counter and an ice cream stop within their seven New York stores to create a multi$-$faceted experience for shoppers. The company decides to enter into deals with two wellknown retailers $-$ Best Beans and Cold Treats. As stipulated in their respective contracts, Best Beans and Cold Treats cannot enter into the same type of agreement with any other dessert$-$serving retailers. All three companies will enjoy greater sales, and ultimately profits, from the arrangement. This is most likely an example of a$($n$)$ marketing system.

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