wWW.pearson.com INF5 401 Information Management Homework 2 Please write the answers for all the questions and upload on BlackBoard. You can use the internet to research and find answers. Before you do this homework: You should have read Chapter 2 and Chapter 10 You should have completed viewing all the modules in Unit 1 Online Problem 1-11 How do prospective students of Heller College of Business (HCB) find the intormation of HCB's Graduate Programs on the web? You are required to use search, interactive, and collaborative ways to obtain the information. List and describe alternate ways of locating information on the web. Once you list all the ways of locating information on the web, describe how online search technologies are used for marketing. Problem 2 This problem should be solved using Excel. Local business man, Curly Howard, serves the community by buying unwanted cars, fixing them, and reselling them to the public. His company Flossmoor Auto is located in the southwest Chicago suburb of Flossmoor, IL. Curly determines the selling price of a car by calculating how much money he has put into the vehicle, and then marking up the price by a certain percent. This percent is determined by the table below. Create an Excel Model using excel formulas that will calculate price of each car that includes the cost, repair expense, and markup percentage. Note: Calculated price is markup price based on cost and repair expense. Upload your Excel Model in Blackboard's Assignment Section. Problem 3 Read the Business Problem-Solving Case: Can Uber be the Uber of Everything? from the book and answer the questions below. The answer should be very detailed and not in a few sentences.: 10-15 Analyze Uber using the competitive forces and value chain models. What is its competitive advantage? 10-16 What is the relationship between information technology and Uber's business model? Explain your answer. 10-17 How disruptive is Uber? 10-18 Are any ethical and social issues raised by Uber and its business model? Explain your answer. Does Uber's business model create an ethical dilemma? 10-19 is Uber a viable business? Explain your answer. MANAGEMENT 17E MANAGING the DIGITAL FIRM P Kenneth C. Laudon | Jane P. Laudon