Year in and year out, Coca$-$Cola outperforms in the soft drink industry. While this success is due in part to the quality of their products, it is also due to Coca$-$Cola's consistently strong marketing campaigns. These campaigns represent Coca$-$Cola's ongoing, or $\_\_\_\_\_\_\_\_,$ plan to develop and execute a world$-$class marketing and promotion strategy.

Question $3$ Select one:

A$.$

subject

B$.$

operational

C$.$

standing

D$.$

contingency

E$.$

single$-$use