YOLOgurt, a yogurt brand that helps people seize the day, is currently only sold in Orange County.
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Question:
YOLOgurt, a yogurt brand that helps people seize the day, is currently only sold in Orange County. The parent company wants to expand by selling the same product in northern California. They can do so by adopting a ____ strategy.
diversification
market development
market penetration
product development
product penetration
Related Book For
Managerial Economics A Problem-Solving Approach
ISBN: b00btm8fk0
2nd Edition
Authors: Luke M. Froeb, Brain T. Mccann
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