You are expected to work as an individual and write a comprehensive marketing environment analysis for one of the following industries business sectors Online shopping TABLE 1 Sections of the Envois Plan Section Maximum Points Executive summary 5 Analysis of the marketing environment Macroenvironment 25 Microenvironment 25 Opportunities and Threats 40 Conclusion 5

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Question: You are expected to work as an individual and write a comprehensive marketing environment analysis for one of the following industries/ business sectors. Online shopping

You are expected to work as an individual and write a comprehensive marketing environment analysis for one of the following industries/ business sectors.

Online shopping

TABLE 1: Sections of the Envois Plan

Section	Maximum Points
Executive summary	5
Analysis of the marketing environment
Macroenvironment	25
Microenvironment	25
Opportunities and Threats	40
Conclusion	5

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