You are the CEO of a company that is rapidly expanding globally. You have the opportunity to
Question:
You are the CEO of a company that is rapidly expanding globally. You have the opportunity to make a organizational structure that best fits the needs or your organization. How will you structure your organization and why (draw an organizational chart)? Use the following characteristics in your decision making.
Characteristics:
Your company operates globally.
Your company has three very distinctive products that have no relation to each other. Product A, Product B, Product C.
Your products can be tailored for different local needs and culture
Your organization is constantly doing projects that requires expertise from different parts of your organization.
There are various functions that your company executes in its day-to-day operations. Such as finance, manufacturing, engineering, sales, human resources, procurement, legal, Information technology.
International Marketing And Export Management
ISBN: 9781292016924
8th Edition
Authors: Gerald Albaum , Alexander Josiassen , Edwin Duerr