Question: You have decided to segment your market based on several factors, including age, interests, and past participation. This process has given you six different segments.
You have decided to segment your market based on several factors, including age, interests,
and past participation. This process has given you six different segments. You are targeting.
each of these segments differently and have a separate marketing plan for each. Which type
of target marketing strategy are you using?
undifferentiated
differentiated
concentrated
semiconcentrated
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