Question: You learned via class lecture, and in the article Services as Theater, service marketers have additional P ' s . Given that which of the

You learned via class lecture, and in the article "Services as Theater," service marketers have additional P's. Given that which of the following is NOT one of the additional P's service marketers consider when developing marketing plans?
physical evidence
positioning
participants
process
all the above are additional P's service marketers consider when developing marketing plans
You learned via class lecture, and in the article "Services as

Step by Step Solution

There are 3 Steps involved in it

1 Expert Approved Answer
Step: 1 Unlock blur-text-image
Question Has Been Solved by an Expert!

Get step-by-step solutions from verified subject matter experts

Step: 2 Unlock
Step: 3 Unlock

Students Have Also Explored These Related General Management Questions!

Q:

Starbright Coffee Shop at the Galleria Mall serves two coffee blends it brews on a daily basis, Pomona and Coastal. Each is a blend of three high-quality coffees from Colombia, Kenya, and Indonesia....

Q:

Can you think of any innovations (other than MoviePass) that were deemed ahead of their time and failed because the market was unprepared? How did subsequent products/services later incorporate these...

Q:

How has the movie industry changed since MoviePass ceased operation? Since that time, has the external environment become more or less conducive to a MoviePass-style service? (200 words minimum; 10...

Q:

1. The year is 2002, and you have been hired as a marketing consultant and given the responsibility of shaping Virgin Mobile USA's advertising strategy. From the case study, describe what Virgin...

Q:

1. Do you agree or disagree with the decision in the Lambert case (p. 323, textbook). Explain by making EXPLICIT reference to any of the principles of Contract Law (say which one(s) you are using)...

Q:

Hi Sara, Please find my attachments for your information. Thank you Masoumeh P 3-2 P 3-2 The following information was obtained from the accounts of Lukes, Inc., as of December 31, 2012. It is...

Q:

Hi Sara, Please find my attachments for your information. Thank you Masoumeh P 3-2 P 3-2 The following information was obtained from the accounts of Lukes, Inc., as of December 31, 2012. It is...

Q:

Hi Sara, Please find my attachments for your information. Thank you Masoumeh P 3-2 P 3-2 The following information was obtained from the accounts of Lukes, Inc., as of December 31, 2012. It is...

Q:

Hi Sara Hope you are doing well. I need to prepare Ratio Analysis for eBay company and Amazon. I uploaded the most recent 10-K report for the most recent years, 2014 to 2016. Please let me know if...

Q:

Hi Sara Hope you are doing well. I need to prepare Ratio Analysis for eBay company and Amazon. I uploaded the most recent 10-K report for the most recent years, 2014 to 2016. Please let me know if...

Q:

Hi Sara Hope you are doing well. I need to prepare Ratio Analysis for eBay company and Amazon. I uploaded the most recent 10-K report for the most recent years, 2014 to 2016. Please let me know if...

Q:

You wish to have $5000 in two years for a nice home entertainment center. How much should you deposit quarterly into a savings account paying 2% interest compound quarterly?

Q:

% INV STO RCL interest rate? Q5. What will you pay for a $1000 bond, maturity 5 years CPN 6% semi-annually? Prevailing market rate is 8%. Carlenen 15E

Q:

Which would you prefer? A 4 X annual yield on a credit rikk - free 1 0 - yoar governmert bond fom the mythical country of Utopia. A 3 % annual yield on an investmont in 1 0 - yuar U . S . government...

Q:

you will be implementing a Lexicon class. This Lexicon class will maintain a list of words, and the user will be able to query the Lexicon as to whether or not a word is in the Lexicon, the user will...