You will continue your role as the Project Coordinator at ABC Inc., reporting to Jenny John,Director of
Question:
You will continue your role as the Project Coordinator at ABC Inc., reporting to Jenny John,Director of Project Management (PM).
You have completed your project (with a budget between $30,000 to $80,000 CDN).
You are presenting a 'lessons learned session' to all the major stakeholders, including Lewis Lowe, CEO at ABC Inc. Lewis has increased his PM knowledge and has earned his Certified Associate in Project Management (CAPM) designation from the Project Management Institute (PMI) since your initial project charter presentation.
Research the pertinent elements that should be included in a Project Lessons Learned Presentation (you can choose a new project or continue working on the same project you have prepared for the Individual Project Charter Assignment)
ANSWER THE ABOVE QUESTION USING BELOW INFORMATION AND ALSO PROVIDE REFERENCES
AND ALSO NEED Pertinent Elements & Rationale section
TEAMPROJECT CHARTER
GENERAL PROJECT INFORMATION | |
Project Name: | Executing a marketing campaign for Introducing edible cutlery at Swiss Chalet |
Project Sponsor: | Swiss Chalet |
Project Manager: | Jay Patel |
Organizational Unit: | Marketing |
Expected Start Date: | April 1, 2023 |
Expected Completion Date: | October 31, 2023 |
Estimated Costs: | $80,000 CAD |
PROBLEM, OBJECTIVES, BUSINESS CASE, GOALS, DELIVERABLES | |
Objective/Purpose of Project: | The objectives of this marketing campaign are to increase awareness of edible cutlery among customers, to increase its sales, and to evaluate customer feedback about the product. Additionally, the campaign aims to ensure that the introduction of edible cutlery at Swiss Chalet is a success. This will be achieved by developing an effective promotional strategy, conducting market research to understand customer preferences, and leveraging digital marketing tools to reach a wider audience. Furthermore, the campaign will also focus on creating a positive brand image for Swiss Chalet as an innovative and eco-friendly restaurant. |
Business Case: | Introducing edible cutlery at Swiss Chalet presents an opportunity for the restaurant chain to differentiate itself in a crowded market, generate additional revenue, improve its brand image, and appeal to environmentally conscious customers which is a worthwhile initiative for Swiss Chalet to pursue. |
Goals/Metrics: | The goal of this marketing campaign is to introduce edible cutlery at Swiss Chalet in order to increase sales and enhance customer satisfaction. |
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PROJECT SCOPE & SCHEDULE | |
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PROJECT RESOURCES | |
Project Team |
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Special Needs | NIL |
PROJECT BENEFITS & CUSTOMERS | |
Opportunities | Edible Cutlery definitely stands an opportunity in the current market. Considering today's time, awareness about the environment is increasing capturing elements like how plastic cutlery can impact the environment. With the current threats to the environment, it is becoming a concern amongst people to search for and utilize more sustainable alternatives. This is where edible cutlery comes into the picture, it provides a unique solution to a number of customers/consumers including ones having certain dietary restrictions. It can be marketed as a healthy option compared to traditional plastic cutlery or metal ones. However, there will be challenges because it would be a newly launched product. It would require attention to every detail such as functionality, sustainability factor, consumer perspective, production, and distribution strategy. With the right approach and strategy, there is certainly a market for edible cutlery, and it could be a promising business opportunity for entrepreneurs and innovators in the food industry. |
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PROJECT RISKS, CONSTRAINTS, ASSUMPTIONS | |
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Key Stakeholders |
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Modern Advanced Accounting In Canada
ISBN: 9781259066481
7th Edition
Authors: Hilton Murray, Herauf Darrell